• Select scenes from Marvel’s Black Panther will be specially formatted for IMAX® theatres. • At least 50 minutes of the film will expand to fill more of the IMAX screen in an expanded 1.9:1 aspect ratio – delivering audiences 26% more of the image than standard theatres for a more immersive experience. • Black Panther will be digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. • The crystal-clear images, coupled with IMAX's customized theatre geometry and powerful digital audio, create a unique environment that will make audiences feel as if they are in the movie. • Experience the film the way it was intended to be experienced – in IMAX theatres.
Why should moviegoers see this film in IMAX? In addition to the stunning visuals and immersive sound you’ll get from experiencing Black Panther in IMAX, at least 50 minutes from the film will be specially formatted for IMAX® theatres and presented in an expanded 1.9:1 aspect ratio. This means that only in IMAX the movie will fill more of the screen, and fans will see 26% more of the image in IMAX than in standard theatres for a truly remarkable experience.
What happens on screen when a film is specially formatted for IMAX? In IMAX® theatres, select scenes from the film will be specially formatted and presented in an expanded 1.9:1 aspect ratio. This means that only in IMAX the movie will fill more of the screen, and fans will see 26% more of the image in IMAX than in standard theatres. Aspect ratio is the technical term for the proportional relationship between an image’s width and its height. Most films today are presented in an aspect ratio called CinemaScope (2.40:1). When a film is presented in CinemaScope, it is cropped and uses only part of the image the movie camera captures. This is the reason most ordinary screens are very wide but not particularly high.